MILAN ( – Wm Capital will take care of the creation and development of the format of Mama burger on an international level, focusing on the originality and uniqueness of the format as well as on the quality of the products. Founded in 2008, Mama Burger has closed 2017 with 2.6 million euros in revenues with 2 points of sale, and for 2018, thanks to the 2 new openings, a turnover of around 4.5 million euros is expected. “The agreement aims to support Mama Burger in the creation of a catering format with the aim of relaunching the excellence of product quality combined with an exclusive environment, a space that embodies suggestions of contemporary design, with a style more ‘underground’ – said Fabio Pasquali, President and CEO of Wm Capital – Today Mama Burger, thanks to the investments made, boasts a prestigious position on the Italian market and the time has come to expand also abroad”. The agreement has also established the positioning, the study and the setting of the business, the retail design concept, the specialised consultancy on the elements of the franchising format, on the legal aspects, on the communication strategies, marketing and commercial development.