MILAN (AIMnews.it) – WM CAPITAL participated, with Sirpea, at the TFWA World Exhibition & Conference, scheduled in Cannes from September 30th to October 5th. At the fair they will present the ‘Poltrona della Bellezza’ (Armchair of Beauty), a version of the Health Box dedicated to beauty. The Box is ready to be commercially available, after having completed all the authorisation phases. “We enter the market with a double version of our new product, namely the Health Box and the Armchair, – commented Fabio Pasquali, President and CEO of WM Capital – and thanks to our participation in this important international event we aim at growth in new areas, such as airports. Furthermore, the development of cross-selling activities is becoming increasingly important, combining the services offered by the box with lines of products for beauty and well-being.”