MILAN ( – Banca Imi confirmed its ‘Buy’ recommendation and the target price of € 14.9 after the announcement of the acquisition of 51% of the Serbian company Kreativa New Formula. “The transaction is in line with the announced geographic expansion company strategy in some target areas such as South East Europe and Spain – analysts write – The agreement thus consolidates the presence of Alkemy in the Balkans and opens up technological and commercial perspectives, beyondthe development of ecommerce for Alkemy See’s customers”. The estimated share deals with 17.5 times the expected profits in 2019, and eight times more in ebitda.